
Thanks to Whatveresque and PZ by proxy
Dear Owen.
We appreciate the time you have taken to write to us.
Please note that Talk Radio 702 is a credible News and Information
station. We deem any communication conveyed by our advertisers to our listeners
as credible, above board and legitimate. I do however understand that some of
your concerns may be valid it is however ultimately up to the Advertising
Standards Authority to manage this process. I’m sure that you will appreciate
that we are a commercial radio station and although from time to time it has
come to our attention that advertisers may promote products or offerings that
may not deliver on what they promise it is not our responsibility to decide.
Please direct your concerns and complaints to the Advertising Standards
Authority on 011 781 2006 or visit their website on www.asasa.org.za
Kind regards,
Andrew Cooper
Direct Sales Manager
Primedia Broadcasting
"Oh what a fool I have been to go searching for courage in the lair of cowards"
- Admiral Alidar Jarok
Anyone who joins a rattlesnake cult is not going to be swayed by a rational argument - they’ve already abandoned logic.
Ridicule is an important tool.
I often cringe when I hear sceptics being overtly dismissive and insulting of the credulous. I do it too, and although it feels good sometimes, there's always a nagging pang of guilt back there somewhere.
Rational, intelligent people aren't going to be persuaded by sarcasm. Being sarcastic, although an almost reflex reaction, is often not a good idea. But the way Bobby puts it here makes sense. It's not valid to assume that everyone who subscribes to woo-woo is necessarily intelligent or rational. In fact, the opposite is probably true more often than not.
So the other day I was driving to work and almost crashed into the car in front of me because I was overcome by a sudden rage. LifeWave, who I had heard about on James Randi's Swift newsletter, had purchased some advertising time on Radio 702 to peddle their Nanopatches: devices supposed to use nano-quantum-kungfu-whatever to give you psychic superpowers or something. Take a look at their website and see for yourself.
I try to avoid listening to the radio because it's littered with all kinds of crap. But Hide's been trying to get me to listen, so as to keep up-to-date on everyday happenings of the sort that most people care about (as opposed to the ones that I care about). So every now and then I turn it on for a few minutes until my Crap-o-meter hits the red and I have to put on a George Carlin CD or something to calm me down.
Having become somewhat desensitised to the usual nonsense that our ignorant and talentless radio presenters spew, I was surprised to hear 702 stoop to this new low.
So I wrote a little email to their marketing department.
To whom it may concern.
I was surprised and disappointed yesterday morning when, on my daily
commute, I heard a radio advertisement on 702 for the "LifeWave
Nanopatch".
As an advertising division of a media corporate, you are all, no
doubt, very busy. I therefore assume that your team lacks the capacity
to examine the credibility of every advertiser who wishes to purchase
air-time on 702.
I also assume that the credibility of your advertisers is of
importance to you, as they are a reflection on the credibility of 702
and Primedia as a whole.
I therefore take it upon myself to inform you that this particular
product, and company, has been exposed as a scam. The "science" behind
the nanopatch devices has been well debunked
(http://www.worldwidescam.info/lwresearch2.htm) and LifeWave must go a
long way to prove their gadgets' efficacy.
Their advertisement makes a string of medical claims despite the fact
that their devices are not medical in nature. The fact that their
website includes a disclaimer stating that they make "no medical
claims" loses its credibility when that disclaimer is followed by a
list of four separate medical claims!
Although I cannot say whether or not the nanopatch actually works (as
I have not tested it myself), LifeWave have not met the necessary
burden of proof to demonstrate their product's efficacy, and therefore
have no right selling it to a misinformed public.
Of course the choice is yours as to what action to take from here, but
I would be very pleased if this advertisement were to be pulled from
the air with immediate effect until such time as LifeWave can produce
evidence supporting their claims.
In the words of Carl Sagan "Extraordinary claims require extraordinary
evidence." In this case the claims are certainly extraordinary, but
the evidence is not even ordinary, it is practically nonexistent.
Thank you for your consideration.
Owen Swart
That was two days ago now. As I should have predicted, there has been no response from Primedia yet. And I don't expect one.
I haven't heard the advert again, but then I don't listen to the radio very much. If anyone hears it, please let me know. If I get no response from Primedia, my next stop will be the Advertising Standards Authority.
In order to satisfy the hordes of you who have been wishing - hoping against hope - that you could leave a comment on my endlessly entertaining, or infuriatingly idiotic blog posts but haven't had the time or inclination to sign up for a Google account, your wish has come true.
I have once again enabled anonymous comments!
[Waits for the cheers and thunderous applause to subside]
Just because I've decided to allow anonymous comments again doesn't mean I encourage it. If you're going to leave a comment, please identify yourself. I don't mind if you want to leave something critical or even abusive, so long as I can track you down see who left the comment. My identity is no secret, so I ask the same courtesy of you.
If it gets abused again I, of course, reserve the right to delete comments that go too far, or deactivate anonymous comments again. But if we all play nice, that never has to happen. Kay?
It’s getting to that part of the year when folks start making a fuss about the “Festive Season”. We use that term almost euphemistically to refer to Christmas so as not to offend the Hanukkah-celebrating Jews, Yule-celebrating Pagans and any other religious types who may have ‘circumstantially’ engineered some major holy day to occur around the time of the Winter Solstice*.
What about those of us who have no religious festivals to celebrate? I’m a non-believer, and therefore have none.
I was raised a Christian, so my family still practice the Christian tradition of celebrating Christmas. Come to think of it, I don’t think anyone in my family would self-identify as Christian anymore, but the celebration continues every year nonetheless.
Over the last couple of years I’ve become increasingly uncomfortable about participating in it. It seems almost hypocritical to reject a religion at its core and then continue to benefit from its traditions.
There is, of course, the fact that the whole festival of Christmas is merely an imperialistic re-purposing of an existing Pagan festival (Yule, as I mentioned before) celebrating the Winter Solstice**. Many of the traditional symbols of Christmas have absolutely nothing to do with the Christian incarnation myth: pine trees aren’t very common in Israel, nor are holly, mistletoe or fat men in red suits. With the exception of Father Christmas, these were all symbols of the Yule celebration that were co-opted by the early church in order to make the conversion of the European Pagans that much easier.
And don’t get me started on the Santa Claus idea (or as I like to call him: “GodLite”).
The only identifiable symbol belonging to Christian mythology that is associated with Christmas is the nativity scene. Thanks to political correctness we are seeing that less and less often. Also, much of it was lifted from earlier myths… such as the births of Horace, Dionysus and Mithras.
Knowing all of this, it still feels wrong to wish someone “Merry Christmas”. Must I resort to “Have a Cool Yule”? Maybe we should start celebrating Kwanzaa, Festivus or Friday instead.
Is it enough to enjoy the celebration, and use the tradition as an excuse to do the family thing? Since Christmas is a lie to begin with, is it okay to imperialistically re-purpose it once again as we see fit?
I don't have an answer here, folks... I'm counting on you geniuses to tell me what to think here (you don't often get that chance, now do you?)